Sales & client growth advisory

You’ve built something good.Let’s help it grow.

I help small and growing businesses sell with confidence, look after their clients brilliantly and find the revenue that’s already within reach.

30+ years

in sales, account management and customer success, now working alongside you.

Sound familiar?

Great product. Growth that feels harder than it should.

Tap anything that rings true. I’ll share my take, and sketch where I’d start.

  • Kathryn: That’s good news in disguise: the product works. Usually the gap is in how the value comes across, and what happens after the first conversation.

  • Kathryn: Very common, and very fixable. A simple follow-up rhythm, and a clear owner for every lead, often makes the biggest difference.

  • Kathryn: Your happiest clients are your best growth channel. Structure around how you look after them goes a long way.

  • Kathryn: That’s exactly what fractional support is for: experienced leadership for the days you need it, without the overhead.

  • Kathryn: You’re not alone, and you don’t have to become pushy. Good selling is simply helping people say yes to something you believe in. We’ll find a way that feels like you.

  • Kathryn: Existing clients are often where the easiest growth is hiding. Let’s find out which ones.

How I can help

Four ways to grow, depending on where you are.

Strategic advice, hands-on delivery or a bit of both, shaped around your team, your pace and your budget.

Suggested for you

Fractional Sales & Client Success

Senior commercial leadership for a few days a month, without a permanent hire.

  • Sales and customer-success leadership
  • Building your team’s capability
  • Steady hands through growth or change

Ideal for: Founders who are still the head of sales, and know it can’t last.

Explore fractional support
Suggested for you

Sales Strategy & Performance Audits

An honest, practical look at how you sell today and where the growth is hiding.

  • Sales process and pipeline performance
  • CRM effectiveness and KPIs
  • Team capability and commercial strategy

Ideal for: Teams who are busy, but unsure what’s actually working.

Ask about an audit
Suggested for you

Client Growth & Retention

Keep the clients you’ve worked hard to win, and grow what you do together.

  • Account management and nurturing
  • Customer success and retention
  • Account expansion

Ideal for: Businesses whose best growth is sitting in existing accounts.

Grow your client base
Suggested for you

Sales Execution & Lead Conversion

Hands-on help turning interest into conversations, and conversations into sales.

  • Outreach and prospect development
  • Post-event follow-up
  • Pipeline, CRM and website lead-conversion reviews

Ideal for: Anyone whose leads arrive, then go quiet.

Convert more leads
Experience you can lean on

Over three decades of winning, keeping and growing client relationships, across blue-chip organisations and many sectors. Now working for you.

  • Sales & commercial growth
  • Customer success
  • Account management
  • Consultative selling
  • Strategic partnerships
  • Client relationships
  • Senior experience, sensible commitment

    The thinking of a sales director, for the days you actually need it.

  • Hands-on, not hands-off

    I’ll roll up my sleeves alongside your team, not leave you with a slide deck.

  • Relationships that last

    Growth that sticks comes from clients who trust you. That’s where I start.

  • Enjoy the process

    Work should feel energising. We’ll get results and have a good time doing it.

How we’d work together

Simple, flexible, and built around you.

  1. A proper conversation

    We talk about your business, your goals and what’s getting in the way. No hard sell.

  2. Find the opportunity

    I look at how you sell and look after clients today, and show you where the quick wins and bigger gains are.

  3. Agree a clear plan

    Priorities, owners and measures, sized to your team and budget.

  4. Make it happen

    Hands-on delivery, fractional leadership or coaching, with regular check-ins on what’s working.

Kathryn Adam, founder of PureGrowth, smiling, in a black top and a star necklace
Meet your advisor

Hello, I’m Kathryn.

I’ve spent over 30 years in sales, account management and customer success, working with blue-chip organisations and growing businesses across many sectors.

I started PureGrowth to give smaller businesses the same commercial expertise, without the corporate stiffness or the cost of a full-time hire. I care about the people as much as the pipeline.

“I want my clients to enjoy the work as much as the results. Growth is so much easier when everyone’s having a good time.”

Let’s talk

Let’s find where your growth is hiding.

Tell me a little about your business. I’ll reply personally, usually within one working day.

Prefer email? kathryn@puregrowthadvisory.co.uk

I’ll only use your details to reply to your enquiry. See the privacy notice.